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QR Codes for print media: How to leverage it for better user journeys

Wish to implement QR Codes on print media advertisements? Explore this quick guide to creating QR Codes for print media. Reduce printing spend and increase the number of conversions successfully!

Top Tips for Marketing Your Small Business on Instagram

The large presence that Instagram has in the social media sphere is unavoidable. Everyone from your relative to your favorite restaurant to your doctor has a profile. This social sharing site has developed into a strong tool for brands to connect with their customers. Your small business can use Instagram as a tool to encourage sales, […]

QR Code Design: How to Make a Custom QR Code

QR Code Design: How to Make a Custom QR Code

Custom QR Codes, designed with varying colors, logos, and CTAs, offer improved brand recall and engagement. Get design tips to create QR Code customizations as well as a step-by-step guide to create a customized QR Code.

iOS 13 updates: Bluetooth + QR Code Scanner + NFC Tag

iOS 13 updates: Bluetooth Changes + QR Code Scanning

Explore this article to learn more about Apple’s iOS 13 update and how it impacts QR Code and NFC support in smartphones.

QR Codes, NFC Tags, and Beacons for sports stadiums

Smart Sports Stadiums

The ancient Greeks built the world’s first stadium in the 8th century. It was a giant-U structure with single tracks and sand stands for the audience. However, it was the center of attraction in Olympia for ages.  Much has changed since that day; the simple tracks have transformed into well-designed mega-structures. The largest surviving greek […]

5 ways of using dynamic QR Codes to run successful marketing campaigns

5 ways of using dynamic QR Codes to run successful marketing campaigns

Wondering how you can digitize your marketing campaigns efficiently? Check out this helpful guide on the various ways you can incorporate dynamic QR Codes in your marketing campaigns.

7 Best QR Code Scanner Apps in 2024 [For iOS and Android]

7 Best QR Code Scanner Apps

Here’s a detailed compilation of 7 free QR code scanner apps for both Android and iOS platforms. Compare and decide which is the safest and best for your business.

Upgrade your QR Codes into a powerful & integrated marketing channel

Offline and online experiences are not meant to be in silos – definitely not in 2021. In an attempt to bridge the gap, brands have already added QR codes to their offline presence – on product, packaging or marketing material.  However, in our conversations with FMCG, CBD and CPG brands, we realized that 80% of […]

QR Codes vs NFC: What is best for your business?

QR codes vs NFC

Customer experience, both offline and online, has fast become a top differentiator for businesses of all sizes. According to a Walker report, by 2020, customer experience will overtake price and product as the primary brand differentiator. With that in mind, businesses are drifting towards connecting offline and online experience with technologies such as NFC and […]

Grocery Store Marketing Plan: The Combination of Brick-and-Mortar Marketing and QR Codes

QR Code Coupons in Direct Mailer for grocery stores

Working on building an efficient grocery store marketing plan? Combine the power of coupons and direct mail marketing using QR Codes to cater to your mobile-first consumers and grow your customer base. Find out more with this quick guide to building your grocery store marketing plan!