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Digital Business Cards: The Complete Guide to Help You Network Better

A business card is an integral part of a brand’s identity as it is one of the first tangible aspects that stays with customers. The logo, typography, illustrations, and color schemes you use can help you establish a unique place in your customers’ minds.

There is no dearth of choices when it comes to choosing traditional business cards. You have probably seen one in all shapes, sizes, colors, and designs over the years.

However, in today’s digital-first and post-pandemic world, where contactless solutions are being widely adopted, isn’t it the time to upgrade traditional business cards to something more safe, engaging, and effective?

Enter: Digital business cards, a.k.a. electronic or e-business cards.

A digital business card can be created instantly and offers numerous other benefits over a physical business card. In this guide, we will learn how electronic business cards can help you network better, how to create them, and the best practices to keep in mind while using them.

But first, what exactly is a digital business card?

What is a digital business card?

A digital business card is a modern and safe way to share vital information about an individual or a business. These details can include a name, address, phone number, website, photo, location, user bio, social media links, and much more.

Digital or electronic business cards—powered by dynamic QR Codes—safely store your contact information in an online format known as .vcf (virtual contact file). This contact information card can be conveniently shared in numerous ways—via your Apple or Google Wallet, email signature, social media, etc. Alternatively, you can embed the business card QR Code on a physical paper-based card.

Your clients simply need to scan the QR Code on your card, view your contact information, and save it on their smartphones with a single click.

A digital business card is a modern and contactless way to share vital information about an individual or a business

Now that you understand how digital business cards work, let’s learn about their key benefits.

Digital business cards can help you network better: 3 key benefits

A convenient and paperless way to network with your clients

Making it extremely convenient for your prospects to interact with you can go a long way. And, digital business cards can help you effectively achieve that.

All that is required of users is to scan the QR Code on your digital business card, view your contact details, and save that information on their mobile phones.

The benefit? This eliminates the time-consuming hassle of manually typing every contact detail and saving it on a smartphone.

Additionally, the COVID-19 pandemic has fundamentally changed customer preferences—the demand for contactless experiences is constantly rising. With digital business cards, you can safely share your contact details with anyone, anywhere.

By sharing your digital business cards as an Apple or Google Wallet pass, you can get done with physical business cards to ensure a safe transfer of your contact information.

Digital business cards offer a convenient and paperless way to network with your clients

The flexibility to modify details, without reprinting or resharing your card

Suppose you have moved to a new website, email address, or office location. Would you need to recreate or reshare your digital business card to reflect the updated information?

Absolutely not.

Since a digital business card is powered by an editable QR Code (a.k.a. dynamic QR Code), you can update your contact information at the backend without the need for regenerating or resharing your e-business card.

Your prospects or customers can continue to scan the same card and view the latest details in real-time. This helps you eliminate reprinting, additional spending, and the time and effort required to redistribute the updated digital business card.

Get access to first-party card scan data and retarget users online

Another major advantage of using a digital business card is gaining access to first-party user data. Whenever someone scans the QR Code on your e-business card, you can leverage card analytics and metrics to better optimize your networking efforts.

This first-party analytics data includes the number of card scans and unique visitors, devices used to scan, top-performing e-business cards, and card scans by location and time of the day.

Get access to first-party card scan data and retarget users online with e-business cards

Here is one use-case of how you can use this data to fine-tune your networking efforts:

Suppose you have shared two digital business cards to A/B test and identify the one driving more scans and engagement. You can view the top-performing cards by the number of scans and unique visitors.

Based on this data, you can double down on the e-business card leading to higher scans, and optimize or discontinue the underperforming one.

Additionally, when you create digital business cards with Uniqode (formerly Beaconstac), you can retarget users—on Facebook and Google—who have scanned the dynamic QR Code on your e-business card. This can help you nudge and follow up on prospects who have shown interest in your business but haven’t converted yet.

Digital business cards can help you network better

In addition to these benefits, e-business cards offer various other advantages over paper business cards. These include the ability to share an unlimited amount of information, shorter business card procurement timelines, significant cost savings, and much more. Learn more about the benefits of digital business cards.

How to make a digital business card in 6 quick steps

After learning about the above-mentioned benefits of e-business cards, you might be looking to create one. To do so, we recommend choosing a specialized and capable digital business card solution.

This ensures you get access to the entire suite of features and capabilities you need to generate the best possible digital business card for your use case.

Below, we will show you how to create a digital business card with Uniqode's (formerly Beaconstac) digital business card solution. Read on.

Click “+CREATE” on the right-hand side of the dashboard.

NOTE: You can sign-up for a zero-cost and no-commitment 14-day trial to create digital business cards.

Log-in to Uniqode's (formerly Beaconstac) dashboard

Select your preferred digital business card template

Under the “SETUP” tab, you can add details and customizations across the following fields

  1. Profile information
  2. Contact details
  3. Social media links

Add all relevant information that can help you better connect with your clients. You can check out our guide on what information to put on a business card to learn more.

Enter the contact and profile details you wish to share

After adding all the profile and contact details you wish to share, click “NEXT” in the upper-right corner of your screen

Customize your digital business card under the “DESIGN” tab to reflect your brand’s visual identity.

Adjust different color aspects, choose font styles and sizes, or reselect a different card layout if you wish. These customizations give your digital business card a better chance of standing out and attracting more prospects.

Incorporate your branding details into your digital business card

Once you are finished designing your e-business card, click “NEXT” .

Enable the essential networking features you require

Under the “LAUNCH” tab, you can enable various features that can positively impact your networking efforts. Toggle on the following based on your requirements:

  1. “URL DOMAIN”: Select a custom domain for your digital business card. (Available on our Team plan and above)
  2. “DOWNLOAD ON SCAN”: Allow recipients to download your contact details upon scanning your card with one click
  3. “GPS LOCATION”: Track the exact location of your digital business card scanners. (Requires permission from your recipients)
  4. “LEAD COLLECTION”: Let recipients submit their contact details directly through a form in your e-business card. Each form submission is treated as a lead entry on the dashboard. You can export this list of leads, a digital address book, to your company CRM including Salesforce, HubSpot, or 700+ CRMs via Zapier.
  5. “QR CODE TEMPLATES”: Choose from your organization’s QR Code templates for your digital business card.

Once you have enabled your preferred functionalities, click “FINISH”.

You can now share your digital business card to your Apple or Google Wallet for paperless and contactless sharing.

Start sharing your digital business card as an Apple or Google Wallet pass, business card QR Code, or a URL

Note: You can also share your digital business card using the following methods:

  1. Download the business card QR Code in any of the five formats: PNG, JPG, SVG, PDF, EPS—and share it via social media, email signature, etc.
  2. Copy your e-business card’s URL and share it via SMS, instant messaging app, or any other digital channel of your choice.

Learn: How to share a digital business card in a paperless and convenient manner

How to generate a batch of up to 2,000 digital business cards in bulk

Let’s say you need to create digital business cards for hundreds or thousands of employees with a standardized card template. Do you need to manually create each business card?

Not if you use Uniqode's (formerly Beaconstac) digital business card solution.

Here’s how you can generate a batch of up to 2,000 digital business cards in less than 5 minutes:

Navigate to “My Cards” from the left panel (under “Digital Business Cards”).

Log-in to Uniqode's (formerly Beaconstac) dashboard to bulk-generate digital business cards

Choose the “Bulk Create” option

Select your preferred card template for your digital business card batch

Note: Your chosen template applies to every digital business card in your batch. After generating your card batch, you can permit individual owners to change their card templates in the future.

You can download our CSV or XLSX template to populate it with your business card details.

Note: We recommend doing so because the template offers a set order for each row and column, making it easier and faster for us to generate a batch of e-business cards for you.

Upload your card data to generate a batch of digital business cards

Populate this spreadsheet template with contact information for all your team members. If you want to add or delete a column, ensure a consistent data arrangement to avoid errors during the bulk-generation process.

Populate this spreadsheet template with contact information for all your team members

After filling the spreadsheet, save it and come back to the dashboard so you can upload the file. Make sure the uploaded file is in CSV or XLSX format.

After filling the spreadsheet, save it and come back to the dashboard so you can upload the file

You will be taken to the next step if no errors are reported in the uploaded spreadsheet.

Under the “DESIGN” tab, you can customize the look and feel of your digital business cards.

Customize the design of your digital business card batch

Scroll down to the “LAYOUT” section to reselect a different layout to the one you initially chose.

Once you are done customizing your card, click “NEXT”.

You will be taken to the “LAUNCH” tab, where you can toggle on the following advanced settings:

  1. “DOWNLOAD ON SCAN”: Allow recipients to download your contact details upon scanning your card with one click.
  2. “GPS LOCATION”: Track the exact location of your digital business card scanners. (Requires permission from your recipients)
  3. “LEAD COLLECTION”: Let recipients submit their contact details directly through a form in your e-business card. Each form submission is treated as a lead entry on the dashboard. You can export this list of leads, also known as a virtual address book, to your company CRM including Salesforce, HubSpot, or 700+ CRMs via Zapier.
  4. “QR CODE TEMPLATES”: Choose from your organization’s QR Code templates for your digital business card.
You can toggle on multiple advanced settings based on your requirements

Upon clicking “FINISH”, you will see a notification that says your bulk request is now being processed.

 Your batch of digital business cards will now be generated

Depending on the size of your digital business card batch, the bulk creation process can take between 1-5 minutes. Once your batch is ready, you will be notified via email.

Click “Organization Cards” under “Digital Business Cards” from the left panel to view your newly-created card batch.

Click “Organization Cards” under “Digital Business Cards” from the left panel to view your newly-created card batch.

Note: The option to bulk-generate digital business cards is available on our Team plan and above.

Who can use digital business cards?

Individuals and businesses across industries can use digital business cards to share their contact information and network better with their clients or audiences. Check out some use-cases below:

Sales professionals

Quite often, sales professionals—representatives, managers, directors—meet with prospective customers to showcase their products or services. To stay connected and/or follow up with clients, these professionals can share electronic business cards.

By scanning a digital business card, prospects can easily save a sales professional’s contact details on their smartphones and instantly connect with them.

Sales professionals can share electronic business cards to stay connected and/or follow up with clients.

For example, sales professionals at Snap Finance use Uniqode's (formerly Beaconstac) digital business cards to network better with their target customers.

Real estate agents

When purchasing a home or any property, a strong connection with a realtor goes a long way in closing the deal. In fact, nearly 90% of US buyers purchase homes via a real estate agent or broker.

As there are multiple meetings involved during the purchase of a property, real estate agents can share their digital business cards to stay in touch with buyers. In addition to sharing contact details, realtors can provide prospects with more information by linking these e-cards to their websites or available properties’ locations.

Healthcare professionals

Medical professionals—staff members, doctors—can use digital business cards not only for sharing contact information but also for verifying their credentials whenever required.

Wondering which healthcare companies already use electronic business cards? Novartis, Mubadala Healthcare, Medical Card System, and Qualitas Health are some of the leading healthcare-based firms that use Uniqode's (formerly Beaconstac) digital business cards to accomplish their business goals.

Moreover, healthcare marketing companies can use electronic business cards instead of traditional ones to instantly connect with sponsors and establish partnerships—just as the US-based healthcare marketing firm, PatientPoint utilizes Uniqode to achieve so.

Job applicants

Individuals who are looking for a new job can use digital business cards on their resumes to stand out. Adding an e-business card on a resume helps job seekers in two ways:

  • Lets hiring managers quickly connect with them, and

  • Provides recruiters with instant access to their digital portfolio.

Job applicants can use digital business cards on their resumes to stand out.

All hiring managers need to do is open their smartphones, scan the QR Code, and connect with applicants through a single click.

Artists and creators

Lastly, artists—photographers, actors, musicians—can also utilize digital business cards to find and capture new opportunities. Whenever an artist meets with a potential client, they can share an e-business card that has their complete contact details and links to their popular work.

Whenever someone scans the QR on the card, they can view that artist’s work, and if interested, they can contact the creator for further conversations.

Best practices to leverage digital business cards

Customize and personalize as per your brand identity

Make sure to design your digital business cards in a way that helps customers easily recognize your brand. Add your company logo, use brand colors, include a relevant CTA, and experiment with circular QR Codes for your e-business cards.

Customize and personalize the card as per your brand identity

The goal is to create a digital business card that stands out and prompts the user to scan it to get in touch with you.

Here is a list of standout digital business card designs to inspire you.

Use them to include more than just contact information

Go beyond sharing just your contact details via digital business cards. You can increase their effectiveness by linking them to a customized landing page that can consist of your ongoing campaign details or social media handles.

The best part? You can create these mobile-friendly and beautiful landing pages right within the Uniqode (formerly Beaconstac) platform and link them to your digital business cards.

Related: Create a digital business card with 20+ social media links

Additionally, you can add your office location to the card, making it extremely convenient for people to navigate to your address.

Use the card to include more than just contact information

Leverage dynamic QR Codes on digital business cards for flexibility

As mentioned in the ‘Top 5 benefits’ section, we highly recommend using dynamic QR Codes for your digital business cards. With this category of QR Codes, you get the flexibility to edit contact details as and when required, without the need for recreating and resharing your cards.

This can result in significant cost savings and eliminate the hassle your business would have to go through to reshare your electronic business cards.

Share your digital business cards in a contactless manner

We recommend going completely paperless and contactless with your business card sharing. When you use Uniqode's (formerly Beaconstac) digital business card solution, you get the option to add your digital business card to your Apple Wallet (or Google Wallet).

This allows you to share your e-business card with your clients directly from your mobile device. Whenever you meet a prospective customer, you need to simply open your Apple or Google Wallet and present the card. The recipient can quickly scan it and save your contact information on their smartphone.

Not only does this let you eliminate card printing costs, but it also helps you network in a completely safe and contactless manner.

RELATED: Contactless Business Card for a Completely Paperless Networking

How to choose the best digital business card solution

Now that you understand the benefits of using a digital business card and how to make one, you need to pick an e-business card generator suitable for your specific requirements.

While evaluating a digital business card generator, consider the following parameters:

9 Factors to consider when choosing the best digital business card generator

Check out our guide on the best digital business card makers available today to learn which solution performs the best on all of the above-mentioned parameters.

Frequently asked questions about digital business cards

  1. Head over to Uniqode's (formerly Beaconstac) digital business card solution.
  2. Sign up for a 14-day free trial.
  3. From the dashboard, navigate to the ‘Create Digital Business Card’ tab.
  4. Choose your desired card layout from the various options available.
  5. Enter all your required contact details. Learn what information to put on a business card.
  6. Customize your business card QR Code.
  7. Save and share your e-business card using Apple or Google Wallet, QR Code, social media, email signature, etc.

Absolutely! Real estate agents can leverage digital business cards to instantly and safely share contact details, property locations, company websites, and much more.

Here are 4 reasons why realtors should use digital business cards.

Yes. You can create an e-business card and send it to the Apple Wallet on your iPhone. This lets you share your digital business card as an Apple Wallet pass—digitally and in a contactless manner

Uniqode's (formerly Beaconstac) digital business solution lets you create e-business cards for as low as $5 a month. Check out our complete pricing here

When you use digital business cards instead of paper-based ones, you get to share an unlimited amount of information, track client engagement, update details anytime, and share your card in numerous paperless and contactless ways.

Learn more about the benefits you get when you choose digital business cards over traditional ones.

See why on-field teams love Uniqode (formerly Beaconstac)

Trusted by 30,000 brands worldwide.
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"It's so easy to use."

Our sales team had reached out to me for QR Codes on their business cards. Now I’ve been able to use the template and deliver the QR codes to them easily!

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"Love the dynamic QR codes"

Within 5 min, I had my first QR Code set up on my business card! I love the dynamic codes that allow you to update what the consumer scans.

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Jessica Garret

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"Infinite changes. One card."

We sell business cards, and Uniqode (formerly Beaconstac) allows us to easily add dynamic QR codes, allowing infinite changes after the customer receives their card.

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