Update links without reprinting. Personalize and track performance with dynamic QR Codes.
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A dynamic QR Code is a type of QR Code that can be changed even after it is printed or shared. Dynamic QR Codes let you update links, track performance, and save time (and reprints)
Need to fix a link? Need to change the content? Switch up a promo? - you can use dynamic QR Codes in all these situations.
Unlike static QR Codes (which are locked forever), dynamic QR Codes let you:
Whether it’s on packaging, signage, business cards, or flyers, dynamic QR Codes give your team flexibility, visibility, and peace of mind.
Did you know?
Dynamic QR Codes boast a whopping 79% adoption rate, and 96% of companies anticipate even broader implementation in the next 18 months, meaning they are here to stay. Explore how top enterprises are leveraging QR Code innovation to drive revenue in our State of QR Codes Report, 2025.
According to the State of QR Code Report, 2025, 79% of the respondents use dynamic QR Codes. Here’s why:
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Dynamic QR Codes aren’t just for linking, they’re for unlocking better experiences, better data, and better outcomes across functions. Choose a role below to see how.
For Marketers:
who need results, not just reach
For CPG & Retail Brands:
who manage massive SKUs
For Hospitality Teams:
who are focused on agility or service
For Healthcare & Pharma:
who need compliance and flexibility
For Ops Teams:
who scale what works
For Educators and Learning Platforms:
who want to simplify distribution
For Nonprofit Organizations:
who want maximum impact with minimal resources
To use Uniqode’s dynamic QR Code generator, you must sign up for a free trial. Once done, log-in to the dashboard and follow the steps below:
Free tools work, until they don’t. For quick links or one-time use, a free tool might be all you need. But when the stakes are higher, when brand, performance, editing and flexibility matter, you’ll want something more reliable. Try Uniqode for free for 14 days before you commit.
Let’s address the frustrations we've heard from QR Code users over the years. Here's our honest take on the QR Code challenges you might face and how we think about them.
We get it, that’s frustrating. Here’s how it works at Uniqode:
We’re upfront about it so you can choose what works best for you.
We've built Uniqode for long-term reliability. Uniqode is SOC 2 Type II certified, with 99.9% uptime and enterprise-grade SLAs. Your QR Codes won’t disappear because we’re not going anywhere.
That's technically correct, like saying a phone is "just plastic and metal" while ignoring the calls it makes. The QR Code pattern stays put, but it connects to a destination you control and update anytime. That’s what makes it dynamic. It’s not about the pixels changing, it’s about what’s behind them. This intentional design preserves your investment in physical materials while enabling unlimited digital updates.
We don't watermark your brand because we understand your QR Codes should promote your business, not ours. Every Uniqode QR code represents your identity exclusively from logo integration to color customization to domain control. No watermarks. No ads. No distractions. Your brand deserves better than being a billboard for someone else's.
You’ll get a complete dashboard for each QR Code on Uniqode’s product dashboard. Track scans in real-time, filter by date, location, device, and plug into Google Analytics or Meta Pixel for full attribution.
Technically, yes.—if you're also comfortable being your own IT department, security team, and analytics specialist while maintaining uptime 24/7. But most teams prefer letting a platform handle that so they can focus on results, not infrastructure. We obsess over maintaining reliable, secure QR infrastructure so you can obsess over connecting with your audience instead of debugging server issues at 2 AM.
Lionsgate, North America's largest mini-major film studio, used dynamic QR Codes in sweepstakes posters and trailers. With editable destinations and analytics, they drove over 12,000 engagements without reprinting a thing.
“I’ve tested many free and paid services out there to try out various QR Code functionalities. Eventually, I came across Uniqode’s dynamic QR Codes and signed up for a free trial. It worked flawlessly, and the platform interface was extremely user-friendly.”
BBQGuys, a leading U.S. retailer specializing in grilling and outdoor living equipment, enhanced the effectiveness of its programmatic direct mail campaigns by placing Uniqode's dynamic QR Codes. Due to precise tracking of customer interactions and streamlined campaign management, they saw a 1925% increase in engagement and a 16% month-over-month rise in average order value.
“I expected Uniqode to be a lot more complicated to use. But it’s straightforward to set up. You have a wide range of templates to choose from, and I like that you can change the look of many aspects of the QR Codes and the encoded content if you want to. I also found the URL edits to be extremely helpful. You can change different UTMs and everything else in the link. That makes it really easy as well. The ease of using the platform is exceptional.”
Marriott Aruba used Uniqode's QR Code to offer contactless services to guests by providing changeable digital menus, gym schedules, resort maps, and on-site COVID testing bookings. This move led to over 150,000 total scans while reaching over 80,000 unique customers. Additionally, the resort achieved approximately $150,000 in savings by reducing reliance on printed materials.
“With Uniqode, we love that we’re able to turn away from so many paper flyers, booklets, and signages. We now have everything in one place — the Uniqode dashboard.”
E-commerce giant Flipkart faced the unique challenge of competing with the ICC Men’s Cricket World Cup for consumer attention. They overcome this by placing Uniqode’s dynamic QR codes into its TV advertisements, enabling viewers to scan and access exclusive deals directly. This strategy resulted in over 2 million scans and engagement from more than 536,000 unique users.
“I personally performed internal tests where I scanned the Uniqode QR Code from a distance of 30 feet from the television without zooming in. And I was able to do that in less than 0.5 seconds!”
Maesa, a beauty incubator behind brands like Flower by Drew Barrymore and Kristin Ess, deployed Uniqode’s dynamic QR Codes on product packaging that redirected to Certificates of Analysis(CoA) and detailed product information. This helped them meet compliance requirements in states like Oregon, New York, and Texas. This approach ensured regulatory adherence and helped prevent potential losses exceeding $10 million annually across approximately 15 million units in production.
“The eCom team has been able to integrate Uniqode into their platform easily. They’ve also noticed how time-saving and cost-effective dynamic QR Codes are. They can now change the encoded link/landing page/content on the backend without having to update the QR Codes in any manner whatsoever.”
