Tanmayee is a Lead Content Marketer at Uniqode, where she covers the intersection of QR Code technology, first-party data, and marketing strategy for industries including CPG and Hospitality. She specialises in turning complex ideas — how brands capture and activate guest data, how a packaging scan becomes a customer relationship — into content that is clear, grounded, and useful for marketers making real decisions. Her work includes contributions to The State of QR Codes 2026, Uniqode's annual report combining insights from over 524 marketers, 1,000 consumers, and 188+ million scans. Outside of work, Tanmayee is most likely reading a book in a park or singing at a venue.
Greenwashing in hospitality is rarely deliberate, it's a documentation gap between what a property claims and what it can prove. Case in point — Booking.com's "Travel Sustainable" program got pulled after Dutch regulators ruled the label unsubstantiated. The Hotel Sustainability Playbook from Uniqode provides a three-tier framework fix for sustainability. Read more in this blog
Tanmayee Hazarika
Discover QR code trends from 188M+ scans. Learn how marketers deploy QR codes, what consumers want, and industry benchmarks across 20+ sectors.
Tanmayee Hazarika